In other words, it’s the analysis by the tool that’s important, not necessarily the “score”. But with that being said, try and keep duplicate content to a minimum. However, the content section in the SEO Anomaly Seobility audit offers a great starting point.
Authority score has the strongest correlation with ranking ability. So pay special attention to this metric when comparing your site with competitors. Once you have your site’s data, you can add competitors to compare side by side. Head to the “Compare domains” tab and select up to four competitor domains. If you’re not sure who your main competitors are, pick the domains the tool suggests. Benchmarking allows you to see exactly where you stand when compared to your competitors and identify opportunities for improvement.
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Lastly, Cumulative Layout Shift (CLS) measures visual stability; strive for a CLS score of less than 0.1. To improve this, ensure images and embedded videos have dimensions, and avoid inserting new content above existing content unless in response to a user’s action. Another way is to use Google Analytics to view traffic from all search engines. For one client, I used user engagement metrics from Google Search Console and heatmaps to recover from a Google core update hit.
You can use it to find out whether your page isn’t appearing or isn’t appearing properly in Google search results. As you can see above, it gives you a score based on your site issues. You’ll find a list of issues (along with the scoring) in the following topics. If you want to crawl unlimited URLs, you should go with their premium plan which costs you 150 Euros per year.
- Use the following link to try SEMrush Site Audit to find and fix your site issues today.
- If search engines can’t crawl your website properly, they can’t index your content, and you won’t get the rankings and traffic you aim to achieve with SEO.
- If you have any additions or suggestions, please let us know in the comments below.
- You’re helping your SEO and driving traffic to another page on your site.
- Navigate to the Search Results Report and select a period from the dropdown menu.
- But we also have a number of pages that are completely missing meta descriptions.
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Your website structure and URLs are one of the best ways to communicate to search engines and users what content they can expect to find on a given page. It is essential that your URLs are cleanly formatted, concise, and incorporate target keywords whenever logical. Their insightful tool will even tell you what terms your site is missing that would drive more traffic.
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If there are errors or conflicts in the JavaScript code, it can prevent certain parts of the page (or entire page) from loading and rendering properly. Google sees those pages as blank which leads to a decrease in rankings. Clicking on the Mobile section of the Page experience report will automatically switch you to the Core Web Vitals section. Here, you’ll see the report containing mobile pages with issues. To assess your entire website’s mobile-friendliness, go to Google Search Console, scroll to the Experience section, and click Page Experience.